Smart Tourism and Visitor Experience Enhancement

Description:

This collaboration involves data sharing with hospitality providers and tourism companies to analyze visitor preferences and behaviors, improving the tourism experience and increasing visitor satisfaction.


Objectives:

• Enhance the visitor experience in Abu Dhabi.
• Increase tourism revenue through targeted marketing.
• Support Abu Dhabi’s reputation as a world-class tourist destination.


Socio-Economic Impact:

• Government: Increased tourism revenue, improved visitor satisfaction, and enhanced cultural promotion.
• Private Sector: Improved customer experience, increased bookings, and enhanced brand reputation.
 

Potential Datasets:

• Visitor demographic data from hotels and attractions.
• Tourism data on popular destinations, events, and spending patterns.
• Feedback and behavioral data from mobile and web applications used by tourists.
• Data on popular routes and peak travel times.
• Spending patterns at shopping malls and retail outlets.

Potential Stakeholders:

Hospitality Industry, Airline, Transportation and Mobility Services, Tourism and Attraction Providers, Retail and Dining, 

Code: Tourism


Sustainable Development Goals (SDG):

Sustainable Cities and Communities
Partnerships for the Goals
Decent Work and Economic Growth
Industry, Innovation, and Infrastructure

International Best Practices:

In Spain, tourism boards collaborate with local businesses to share data on visitor preferences, leading to improved services and increased tourism revenue.


How to get involved?

D4G Alliance initiative facilitates win-win collaboration between relevant stakeholders where privately held data are utilized to produce actionable insights for the public interest in the Emirates of Abu Dhabi.

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